HAYDEN GROVES is concerned the real estate industry is being undermined by internet companies promising to help people sell their homes by themselves.
“Everyone thinks they’re an expert” he says, “but be warned: there’s nothing quite like the certainty you get from the professionalism and expertise of a REIWA-member agent who works in the local market every day.”
Mr Groves says many internet sites offer phoney advice, comparisons and often-biased “rate the agent” features.
Mr Groves says to tackle the problem, the REIWA website will soon offer equivalent and convenient services to buyers, backed up by reliable, independent data.
He’s previously expressed concerns about media mogul Rupert Murdoch’s website realestate.com.au, saying agents are pressured to advertise on the site, which at the same time seems to be moving towards making them redundant because of its market dominance.